Blog Archives
Advertising – Paper & Printing
Currently at a modest 50 items, Advertising – Paper & Printing deserves to be cultivated more (and the depths of my hermit-packed, cave like office could certainly provide the materials). Illustration Westvaco (1927-1954), which has been around far longer than this infantile subject, are essentially printing advertisements in booklet form. These are single-page ads culled from publications such as Communication Arts, Fortune Magazine, and Graphis, ranging from the late 1940’s to the early 1980’s.
We have a number of chivalrous Champion Paper ads, some of which are variations on the below but with a different background saturation color.
The Automation of the Gaze:
If it is an ad placed in a late 1940’s or early 1950’s Fortune Magazine, there is a one in three chance that a hand will feature prominently.
Consolidated boasts about landing the coveted American Airlines Account.
Prepared in the public interest by Beloit Iron Works.
Seymour Chwast illustrated this, equal parts regal and far-out, irrational fear of mushrooms.
And finally…
Magazine Covers 1960-1969
We continue our look at magazine covers throughout the decades with a diverse smattering from the 1960’s. We start off with some teen magazines (teen magazines, much like the teenagers, were invented in the 1950’s and really came into their own in the 1960’s).
We have many nice film magazine from the 1950’s forward, here are a few:
The French sure love their cinema.
An early edition of L’Esprit Créateur: The International Quarterly of French and Francophone Studies.
A couple titanic Fortune Magazines (of which we have many from the 1940’s on).
A couple of our Graphic Design and Art covers:

Art International (1965) Photograph of Yaacov Agam's mural, Double Metamorphosis, on the S.S. Shalom, flagship of the Zim Lines.
A trio of the ever elegant Met Bulletin Covers:

Met Bulletin (October 1968) A North African Hanging from about 1600, woven silk with metal thread, 18 feet 8 inches x 4 feet 4 inches.

Met Bulletin (October 1969) Front (aka: right) The Thorn of Charity. Back: David with Two Musicians, and David and Goliath. Miniatures, enlarged three and a half time (per the original cover), from a psalter and prayer book made for Bonne of Luxembourg by Jean Pucelle, French. About 1345. Colors on parchment, 2 1/8 inches x 1 7/8 inches and 2 1/16 inches x 1 3/4 inches. The Cloisters Collection.
And an exceedingly shiny Harper’s Bazaar cover: