Not created to sell products, but rather to sway opinion and, of course, initiate and raise awareness, public awareness ads (PSA’s) recall the issues; the fears, deficiencies, and perceived instances of collective ignorance of a given time. Related to Advertising – Corporate Identity in their shared use of propaganda like techniques, these print manifestations of agenda can be very impactful. We divide Advertising – Awareness chronologically: Advertising – Public Awareness – Pre-1980 Advertising – Public Awareness – 1980-1989 Advertising – Public Awareness – 1990-1999 Advertising – Public Awareness – 2000-2010 Advertising – Public Awareness – 2010-2019

Communication Arts Magazine, Vol 13, No 1. 1971.

Teen. November 1964.

Utne. January-February 2003.

1992

1985

1985[?]

1988[?]

The Advocate, 2000.

The Advocate. 2004.

The Advocate. 2001.

The Advocate. 1996.

1990’s

Time. December 2006.

1980’s

1986

National Geographic. June 1968.

1983.

Geo, Vol 2. July 1980.